Support Marketing Directors in expanding new app targeted to college students; recruited 250+ members to use services that allow students to receive free products and create content

Train new members to become micro-influencers and contribute to national content creation

Liaise with Beauty and Wellness brand partners to receive and redistribute goods

Leverage high-quality content across LinkedIn, Instagram, and TikTok to reinforce Aply’s positioning, drive audience growth, and provide input on potential new features

Drive leasing efforts by generating leads, conducting property tours, and marketing apartment amenities to prospective residents; close deals on new renters and renew ongoing leases

Create original content by promoting lifestyle of current building and property under construction

Serve as primary contact for residents, resolving inquiries and supporting management operations

Lead Chapter operations, direct Executive Board and Officers to achieve seamless execution of programming, collaborate with all advisors, and support Vice President of Finance on yearly budget

Guide Chapter initiatives and cultivate transparent communication to improve sisterhood development, academic excellence, and philanthropy, aligning to Alpha Delta Pi’s goals and values

Partner with alumni network to foster in-person opportunities for professional growth and created online groups for dynamic mentoring between alumni and current members

Oversee marketing team in developing cohesive branding efforts, including social media campaigns, merchandise, and promotional events to attract and engage target audiences

Establish relationships with external organizations to expand reach and enhance brand visibility

Leverage strategic planning and data analysis to optimize content on Instagram and TikTok,

increasing follower engagement by 5%

Create original content using Adobe Photoshop, Cap Cut, and Canva to post weekly videos

Liaise with VP of Communications to secure interviewees and participants for member spotlights

Developed effective customer service skills by providing recommendations and answering questions

Fulfilled any needs presented by managers such as updating inventory, managing deliveries, and organizing store displays to maintain tasteful store appearance

Publicized special sales promotions and events with creative advertisements via social media to drive store traffic and increase sales revenue